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Promotional Tracker: July

Promotional Tracker: July
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It was Christmas in July for consumers as retailers unloaded a truckload of promotions. Independence Day marketing, counter-Amazon Prime Day promotions, and early calls for back-to-school were the themes of this month.

Summer clearance blowouts and cash back offers gave even more incentive for consumers to spend.

Stay tuned for the insider updates on 2018’s promotional climate here!

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