What's New- April 15th

It's all about the attributes in this week's "What's New" sections. From ruffle trimming and tie closures to bright assortment and abstract details, retailers left shoppers with many options. Without further adieu, here are this week's highlights!

Ruffle Dresses

Ruffle trimmings -either subtle or bold- are the latest rendition of spring/summer dresses to be released by retailers. Similar to wrap dresses, this trimming is popular in midi and mini styles, often added to the sleeves and hem.

From left to right, Revolve $238, MSGM $860, Reformation $278, Malexis $485

Festival Wear

As shoppers prepare for Coachella this week and the debut of Something in the Water next week, Fast Fashion retailers are providing festival goers with clothing essentials. Everything from fringe, mesh, ugly footwear, (hello tourist sandals), and metal accessories are in the 'What's New' sections for last minute searches.

From left to right, SHEIN Tie Dye Mesh Top $5, Forever 21 Sheer Mesh Lingerie Dress $22.90, Zara Fringe Jacket $69.90, Urban Outfitters $59

Tie Straps

Adding to airy Spring dresses and square necklines are the tie strap closure that accent dress sleeves. Whether a think or thick strap, this subtle feature is a breezy trend for the Summer also.




From left to right, Lake Tie Dress $84, Reformation $218, Lulu's $56, Express $79.99

Bright Colors

A little color goes a long way. Fushia, rich orange, and deep turquoise are a sneak peek of what to expect from vivid color pallets during the warmer months. Accessories, bags, and footwear will transition into the fall despite having bright features.




From left to right, Marc Cross $2,855, Mercedes Castillo $415, Acne Studios $430, Simon miller $590

Abstract Prints

Men want a bit of pizzazz too! This week retailers including Zara have introduced modern and colorful abstract print shirts for sunny spring days. These styles range from button-up designs to casual graphic tees.

From left to right, Zara $39.90, Topman Abstract Stripe Shirt $35, Vestige $21, Theory $110

Find our weekly "What's New" drop here.